Customer results
Customer case studies
Real results from SMS and text messaging programs on mCommons and customer feedback programs on Voice of Customers, told in each organization’s own numbers: donations raised, members mobilized, complaints cut, and satisfaction scores raised. Choose a product, or browse by industry.
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Customers in these stories


Health care and advocacy · United States949people texted in for enrollment helpPlanned Parenthood
mCommons messagingA bilingual ZIP code keyword reached Spanish speakers and people without internet access before the deadline.Read the case study →Ocean Conservancy
mCommons messagingA trivia question every Tuesday built a list of 10,700 supporters who reply more than half the time.Read the case study →Human Rights Campaign
mCommons messagingMobile subscribers were 8% of the list but gave 22.1% of all donations.Read the case study →AFSCME Local 1624
mCommons messagingTexts written with our strategists brought 200+ activists to City Hall and protected remote work for 6,000 employees.Read the case study →National Park Foundation
mCommons messagingA first-ever text program raised $208,000 in eight months, $57,000 of it from one match campaign.Read the case study →Restaurant brand · and United Arab Emirates100,000free pizza codes claimed in under 12 hoursNational pizza chain
WaterfallA six-day free pizza offer was claimed in under 12 hours and closed at 160,000 opt-ins.Read the case study →Sports and fan engagement · United States81.78%of entrants gave an email addressFanUp
HipcricketA televised text-to-win contest captured email from 81.78% of entrants.Read the case study →Reed in Partnership
Voice of CustomersSurveys twice a year gave way to feedback at every milestone, with more than 100,000 responses received.Read the case study →Tai Calon Community Housing
Voice of CustomersFaster responses and clear case ownership lifted satisfaction past a 90% target and cut recovery time to two days.Read the case study →HomeServe
Voice of CustomersFeedback mapped to 1,000 phrases and shared from engineers to the board cut complaints by 37%.Read the case study →Financial services · United Kingdom90.5%of customers gave agents the highest scoreLowell
Voice of CustomersFeedback within two hours of every interaction, across 14 touchpoints, coaches 720 agents.Read the case study →Social housing · England91.2%satisfaction for lettingsStonewater
Voice of CustomersFeedback after repairs, lettings, and calls fixes issues before they become complaints.Read the case study →Water utility · Scotland29%fewer customer complaintsScottish Water
Voice of CustomersOne question by text the day after a visit: half of customers answer, and complaints fell 29%.Read the case study →Luxury retail · United Kingdom80+Net Promoter Score, maintainedFortnum & Mason
Voice of CustomersEvery guest who scores below 7 gets a call back within 24 hours, and a quarter of them come back.Read the case study →
Electricity distribution · United Kingdom17,700pieces of feedback a month, up from 400UK Power Networks
Voice of CustomersEvery customer who scores 8 or below gets a call back, and 34,000 power cut customers scored 10 out of 10.Read the case study →Industrial gases · United Kingdom and Ireland£4 millionpounds saved through feedback-led projectsBOC
Voice of CustomersFrom an annual survey of 300 customers to 30,000 voices, in 30 countries.Read the case study →Housing association · and East of England70%fewer advisors on performance plansOrbit Group
Voice of CustomersReal-time feedback replaced cherry-picked phone surveys and changed the contact center culture.Read the case study →Figures are the results each organization reported in its own published case study.
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