Service Employees International Union (SEIU), a U.S. labor union representing more than 2 million members and workers, harnessed mCommons to expand their digital engagement strategy. Addressing their goals of growing their membership and empowering member-legislator communications, mCommons fueled an impressive addition of 15,000 members in a year.
Additionally, features like mConnect and mData enhanced legislative interactions, driving 27,000 calls and guiding voters to polling stations, crucially impacting the upcoming elections.
How Mobile Commons helped this leading U.S. labor union:
- Make 27,000 legislator calls by members prompted by SMS campaigns
- Add 15,000 union members in one year
- Activate 1200 volunteers across crucial swing states in the election